Social media for creative libraries

How can librarians and information professionals use online tools to communicate more effectively, teach people different skills and market and promote their services faster, more cheaply and more efficiently?

Phil Bradley explains all in Social Media for Creative Libraries. Based on his acclaimed work How to Use Web 2.0 in Your Library, Bradley has restructured and comprehensively updated this new book to focus on the activities that information professionals carry out on a daily basis, before then analysing and explaining how online tools can assist them in those activities. Including:

• a discussion of authority checking and why information professionals are needed more than ever in a social media world 
• a guide to creating great presentations online
• how online tools can make teaching and training sessions easier and more enjoyable for information professionals 
• useful tips for implementing new strategies in libraries and a discussion of the practicalities of library marketing and promotion
• how to create a good social media policy and why
• a look at a few social media disasters and how they could have been avoided  

Each chapter is complemented by an introductory video, the first two are available now on the Facet Publishing YouTube channel.

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Social Media for Creative Libraries | paperback | 9781856047135 | Jan 2015 | 256pp | £49.95 is published by Facet Publishing and are available from Bookpoint Ltd | Tel: +44 (0)1235 827702 | Fax: +44 (0)1235 827703 | Email: facet@bookpoint.co.uk | Web: www.facetpublishing.co.uk. | Mailing Address: Mail Order Dept, 39 Milton Park, Abingdon, Oxon OX14 4TD. They are available in North America from the American Library Association.