Mobile voice search

Voice searching is on the increase and is particularly popular amongst teenagers.

A survey conducted in the US on behalf of Google asked 1400 users about their voice search behaviour.

• 55% of teenagers (13-18 years old) are using voice search at least daily
• 41% of adults are using voice search at least daily

Voice searching is used to help people multitask:

• 59% of teenagers use it while watching TV
• 23% of adults use it while they are cooking
• Both groups are using it for help with directions (38% teenagers; 40% adults)
• One third of teenagers use voice search for help with homework.

Source: Google blog